Category: SG Blog

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The Principles We Live By – A Good Employer’s Journey

Through the history of human civilisation, there has always been some form of labour such as a community…

Behind the scenes at SG

It’s hard to believe that November is already on its way out, with Christmas and a whole new…

Sustainability in the built environment

Working within the built environment, we’re exposed to many of the newest technologies and strategies employed to lower…

Image of cranes overlayed by SG's copper tint

Is the climate crisis a communications issue?

For years now we’ve had the tools and technologies to fight the climate crisis. Cheap and renewable energy,…

An image showing pollution and our blog icon

Smith Goodfellow announces speakership at Built Environment Networking’s Greater Manchester Development Conference

As part of our Sustainability campaign, Smith Goodfellow is pleased to announce speakership at the Built Environment Networking…

A photo of the SG team, overlayed by a green speech bubble

Industry Insights – March 2022

Welcome to the March 2022 edition of SG’s Industry Insights. We’ve got a slightly different format for you…

A Christmas Wish

Reflecting back over the last year, whilst it has not been as difficult as 2020, there is no…

What to consider when planning an exhibition stand

When exhibiting at an industry event and/or accepting a speaker slot, it can be an incredibly stressful process….

Is the secret to SEO just good PR?

With endless posts promising easy hacks and quick SEO wins, should we instead be looking towards proven communication…

SEO

Communicating Construction: An Essential New Resource for Construction PR

Communicating Construction, co-edited by Liz Male and Penny Norton, is a new book offering a wide-ranging exploration of…

Smith Goodfellow MD Gets Chartered

Smith Goodfellow’s Managing Director, Cathy Barlow, has recently been awarded Chartered Practitioner status by the Chartered Institute of…

New Year, New Approach to Goal Setting

Happy New Year, friends! 2021 is already flying by but it also feels like we’ve not quite left…

MMC and PR in Action!

How can we effectively communicate sustainability?

Sustainability has become the word on everyone’s lips. Whether communicating B2B or B2C, there’s been a shift in…

The Trade Show Conundrum

I like trade shows, both as a meeting space & to satisfy my love of all things industrial…

Defend Your Marketing Spend

Most businesses face at least a small number of direct competitors, so it’s essential that any marketing and…

Measurement

Smith Goodfellow: Building the New Brand Identity

We get a lot of comments on our logo and people are curious to know what it signifies,…

Branding logo

Smith Goodfellow: A Branding Back Story

A good brand should ideally reflect what a company does, how it does it, and what it stands…

Smith Goodfellow branding logo

Choosing to do an Apprenticeship isn’t the Risky Option

When seeking a creative career, young people are faced with an education system that offers little in terms…

Do I really need to prepare a crisis communications plan?

“We’ve never had any issues before.” “We can just react on the day.” “It just won’t happen to…

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