Tag: branding

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The Power of Infographics for Complex Information

In today’s fast-paced world filled with multifaceted information and complex content, capturing the reader’s attention for a long…

Redesign vs Rebrand – Which is right for you?

Picture this…   You’re a well-established business getting on to your 20th year. You’ve changed the odd bit…

Smith Goodfellow: Building the New Brand Identity

We get a lot of comments on our logo and people are curious to know what it signifies,…

Branding logo

Smith Goodfellow: A Branding Back Story

A good brand should ideally reflect what a company does, how it does it, and what it stands…

Smith Goodfellow branding logo